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How One Mother Used Social Media to Eliminate $100,000 in Student Loan Debt

Colette Louis: How Social Media Helped Her Pay Off $120,000 in Student Loan Debt

Charlotte Mom Pays Off $120,000 Student Loan Debt Through Social Media

Paying off student loan debt can seem like an insurmountable task, especially when the balance reaches six figures. Colette Louis, a Charlotte, North Carolina, entrepreneur and stay-at-home mom of two, found herself in this exact situation with a $120,000 student loan bill looming over her head.

Despite earning three degrees in pursuit of a high-paying career, including two bachelor’s degrees and a master’s degree in business administration, Louis struggled to find a job that could match her qualifications. Starting as a bank teller making $25,000 a year, she eventually worked her way up to a personal banker earning $45,000 a year. However, her student loan debt remained a heavy burden.

Turning to social media as an outlet, Louis inadvertently found a way to not only share her story but also earn enough to wipe out her student loan debt for good. Building a significant following online, she leveraged her social media presence to generate income that she dedicated solely to paying off her debt.

Through social media views, affiliate links, and brand partnerships, Louis was able to make significant strides in paying down her debt. By being mindful of her spending habits and making trade-offs, such as forgoing expensive trips in favor of paying off debt, Louis was able to accelerate her debt repayment journey.

As of now, Louis has only $16,000 left in student loan debt and expects to reach her goal of being debt-free by the end of July. While the road to financial freedom has been challenging and exhausting, Louis remains determined and grateful for the opportunities that social media has provided her.

Her story serves as an inspiration to others struggling with student loan debt, showing that with determination, creativity, and a willingness to make sacrifices, it is possible to overcome even the most daunting financial challenges.


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